Ireland: Irish distribution group DCC SerCom (which owns British companies Advent Data, Micro-P (and its Security, Mobile and Attach divisions) and Gem Distribution and MSE Group, Irish MSE Accessories, Micro-P Security, Sercom Solutions and Sharptext, French Banque Magnétique and Comtrade and Dutch and Belgian Go Connect and Swedish Ztorm) parent distribution company DCC SerCom has unveiled three senior management appointments. Gerry O'Keeffe – MD of Micro-P Group – becomes Managing Director UK and Ireland of the group. He will take responsibility for all of DCC's operations in these two countries. Former Gem Distribution MD Chris Peacock has been appointed Deputy Managing Director UK and Ireland, and Head of Home Entertainment. He will ensure the business is positioned at the forefront of the market for packaged and digital products. Thirdly, Cormac Watters, previously the Head of Group IT for DCC plc (DCC SerCom’s parent company), will take on the role of Chief Operating Officer, Head of Supply Chain Services at DCC SerCom and MD of Supply Chain Solutions business unit SerCom Solutions, replacing Kevin Henry who retires after servicing the company over the last 17 years. Beside this, all DCC Sercom companies will be unified under a new name, Exertis, to pinpoint their belonging to the group.