The Global Technology Distribution Council (GTDC) has appointed Alessandro Cattani as its first Regional Deputy Chairman for Europe. This newly created position allows the GTDC to respond more quickly to market conditions and relevant issues in the EMEA region. Cattani, the CEO of Italian broadliner Esprinet was named a member of the GTDC's executive council last October. In this additional role, he will help drive the strategic direction and initiatives in Europe for the GTDC, an industry association for the world's leading technology distributors that annually generates more than €94 billion in global product and services revenue. GTDC members distribute to 187 countries today―95% of the world. "Alessandro's exceptional knowledge of the European technology distribution market has served Esprinet well for many years and now the GTDC will also benefit from his insights and leadership," commented Tim Curran, CEO of the GTDC. Cattani will work closely with Rick Hamada, CEO of Avnet and chairman of the GTDC, on driving the direction and development of GTDC initiatives in EMEA. "I want to welcome Alessandro to this new position and I look forward to a collaboration that further strengthens distribution relationships in Europe," Hamada commented.