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Koch Media and Codemasters renew global publishing and distribution deal

Renown racing game specialists Codemasters and gaming specialist Koch Media have extended their global publishing and distribution agreement. The successful partnership started in 2016 will continue to see Koch Media exclusively co-publish Codemasters titles in the Americas and sole distribution in EMEA (through its offices in Austria, France, Germany, Italy, the Netherlands, Spain, Sweden, Switzerland and the United Kingdom) for another two years. "The renewal of our partnership is a prime example that when two independent gaming companies focus on their key strengths, rely on each other's expertise, and work together in true symbiotic fashion, it can only lead to great success for both parties", said Dr. Klemens Kundratitz, CEO of Koch Media. "We are delighted to extend our relationship with Koch Media and look forward to strengthening our successful partnership", said Frank Sagnier, CEO of Codemasters.

ALSO distributes Vestel

Germany: broadliner ALSO has inked a distribution deal with Turkish vendor Vestel, whose digital signage displays, interactive flat panel displays, totems and video walls it will distribute through its AV BU.

BigTec and Elastifile stretch the boundaries of the Hybrid Cloud market

United Kingdom: datacentre transformation VAD BigTec has added software-defined storage and elastic data infrastructure company Elastifile to its portfolio. The vendor will enable BigTec partners to build a scale-out storage foundation for their customers that is ready for any eventuality, whether that journey incorporates on-premises, private or public cloud. A 2017 Gartner Cool Vendor, Elastifile provides a unique cross-cloud data fabric, enabling infrastructure modernisation and truly dynamic hybrid cloud workflows through a breakthrough software-defined storage solution for both active and inactive data. Elastifile offers a flash-native Elastifile Cloud File System for active data sets and a true global namespace across on-premises sites and clouds. For inactive data, Elastifile CloudConnect is an integrated extension for low-cost object tiering that maintains the file system semantics and granular check-in/out for any S3-compatible storage.

"Data is a core pillar of any business and storage is the foundation upon which it sits", said Jason Dance, managing director at BigTec UK. "Our core values align very closely with Elastifile's vision to disrupt the cloud market through innovation. Many customers see hybrid cloud as the panacea and are seeking a solution that will provide data freedom, rather than being locked to a specific location, premises or cloud. Elastifile solves this challenge, and then some."

Under the agreement, the cloud data management specialist will utilise BigTec's UK channel partner network and joins a host of other best-of-breed technologies on NEO, BigTec's unique platform for delivering Enterprise Hybrid Cloud. Providing the opportunity for resellers to incorporate Elastifile into their service offerings, BigTec will also help Elastifile to develop its strategic channel marketing programs. "Elastifile provides resellers the opportunity to create genuine differentiation for themselves within the marketplace, offer value added services and helps customers achieve their hybrid cloud objectives", says Sebastiano Tevarotto, Elastifile's President. "We chose BigTec as a partner due to its track record of success in next generation infrastructure and strong investment in go-to-market support for its partners. BigTec shares our vision of the datacentre and has the local relationships, skills and pedigree to fulfil our potential as we look to work with resellers that are focused on helping end user customers through their hybrid cloud journeys."

News for Bakotech, Nelro Data and NTT Systems

Poland: software and security VAD Bakotech has officially added configuration audit specialist Netwrix and insider threat mitigation vendor ObserveIT to its portfolio in the country. TP Link has poached Robert Kulasiński from consumer electronics specialist Nelro Data, as its new distribution channel manager1. Finally, broadliner NTT Systems has started the distribution of Azza PC cases and power supplies through its reseller network2 (source: Reseller News Polska, CRN Polska 1 and 2).

Intact introduces SODA, a skills on demand solution

South Africa: software specialist distributor Intact Software Distribution is bringing Skills on Demand (SODA), an on-demand supplier of professional services covering security, virtualisation, cloud, networking and data centres, to the African market through its offices in Kenya and South Africa. According to Simon Campbell-Young, CEO of Intact, SODA is an ideal solution for customers who are looking for a specific skill or service for a certain period of time. The SODA gateway harnesses the potential of under-utilised skills found within the channel and white-labels or rebrands these services for resale to other SODA partners or customers. "It's on-demand and it's geared for a global roll-out. SODA's professional services are certified, cross-platform and brand, and are vendor endorsed", he says. "The sheer number of solutions needed to move, store, manage, secure and virtualise data in today's complex environments puts technology partners under enormous pressure to have the necessary skills in place to cover all these areas, let alone be able to service their customers."

Having these skills in house has been the norm, he says, as they are needed to fulfil contractual agreements with vendor partners and clients, and this translates into excess or under-utilised skills within the channel. "Of course, this cost is transferred up the line to the customer at the end of the day. Moreover, excess skills come with other challenges, such as retention, and operational costs." He says there aren't many resellers and distributors who can afford the economies of scale needed to hold professional service skills across all brands, technologies and platforms on a permanent basis. "SODA allows these businesses to fill any gaps in their skillsets as an when they are needed, and only for as long as they are needed." Campbell-Young says SODA captures, vets and consolidates all these skills onto its gateway, enabling resellers and customers to find and utilise skills and services on demand, as they need them, and anywhere, irrespective of whether under their own brand, or as a white-label service. "We have also received fantastic feedback from independent contractors looking for work on a contractual basis. Many highly skilled contractors are now looking to work for themselves, and we have the perfect ability to 'bill them out' on an ad-hoc basis. They have skills, and are happy to work. Effectively we are looking to 'Uberise' this segment of the market", he explains.

In terms of the technologies that SODA services, he says the company covers security, cloud, networking, virtualisation and storage. These cover areas such as software applications, convergence, BI and analytics, CRM, accounting, and IoT too. "As we bed the platform down across the current geography, we will start to work with partners who share our vision in other territories. SODA is an ideal fit for us as we centre our offerings around customer satisfaction and providing all-round peace of mind to our clients. SODA will help us on that journey. Intact, through its management team, has the knowledge and experience, and is well positioned to bring all the benefits that SODA offers to South African customers", concludes Campbell-Young.

Recent additions

Our directory is updated daily through information sent by vendors and distributors. Here are the latest updates :
Cyber Knight Technologies FZ LLC -  United Arab Emirates - VAD
ILICO Europe s.r.o. -  Czechia - Specialist
BHS Binkert Schweiz GmbH -  Switzerland - Broadliner
ELEME Polska Sp. z o.o. -  Poland - Specialist
Terra Solutions GmbH -  Germany - Specialist
Gadget Access Sdn Bhd -  Malaysia - Specialist
Atlantia Inc. -  Canada - Specialist
Erikson Consumer, a division of JAM Industries Ltd -  Canada - Specialist
Revo IT Consulting Ltd -  Hong Kong - Specialist
Safari Distribution GmbH -  Switzerland - Specialist

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