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Tech Data introduces new global brand

American broadliner Tech Data has introduced its new brand identity, highlighting the company's expanded reach and capabilities as a global leader in technology distribution and services. Following the company's transformational acquisition of Avnet's Technology Solutions business earlier this year, Tech Data has established a single global brand that capitalizes on the full reach, efficiency, and technical expertise of its new combined organization. Tech Data will now operate as a unified brand in all of its markets throughout the world, enabling channel partners to benefit from its unmatched end-to-end portfolio of products, solutions, and services. "As we evolve our business in anticipation of what's next, the Tech Data brand has evolved as well. Today we are proud to introduce the new Tech Data and the next chapter in the history of our company", said Bob Dutkowsky, chairman and CEO of Tech Data. "Our new global brand is centered on the proven strength of the Tech Data name and provides a unified promise of integrity, expertise and excellence. Tech Data serves as a beacon in the IT channel—central to our customers' and vendors' success. Our teams have highly specialized skills in next-generation technologies, extensive software and services capabilities, and the best logistics engine in the industry, all backed by a global IT system that can do anything from process the sale of a laptop to configure the most complex multi-vendor solution. Tech Data has become a company that delivers business outcomes—not just products—and we're excited for the future of our company as we help connect the world with the power of technology."

To enable a specialized approach while maintaining the exceptional service levels that partners expect from Tech Data, the company has grouped its offerings into two primary solutions portfolios under the Tech Data brand:

  • Tech Data's Endpoint Solutions portfolio, previously known as the company's broadline offering, primarily includes PC systems, mobile phones and accessories, printers, peripherals, supplies, software and consumer electronics.
  • Tech Data's Advanced Solutions portfolio includes primarily data center technologies such as storage, networking, servers, advanced technology software and converged/hyperconverged infrastructure. This portfolio also includes next-generation technologies such as cloud, IoT, mobility, security and analytics solutions.
  • Tech Data's next-generation technology solutions, as well as the company's services offering, including lifecycle, CRM, integration and supply chain services, span its Endpoint and Advanced Solutions portfolios. In addition to the company's two solutions portfolios, Tech Data will continue to go to market with three specialized solutions: Datech Solutions, Maverick AV Solutions and Global Computing Components. Azlan, Tech Data's pan-European enterprise specialist brand, will be transitioned over time and will be incorporated into the company's Advanced Solutions portfolio.

While Tech Data's logo will not change, the company's color palette and graphic devices have been updated to incorporate both its foundation and its new dimensions, blending the unique capabilities of Tech Data and Technology Solutions into a modern, global brand. Tech Data has also introduced new purpose, vision, and mission statements.

Tech Data brings SUBPAC immersive sound experience to the UK market

United Kingdom: broadliner Tech Data has signed a distribution agreement with SUBPAC, the maker of the revolutionary physical audio system that silently pulses sound through the body to add a whole new dimension to the experience of listening to music. This revolutionary product comes in two form factors – a wearable backpack and a seatback unit that fits into any chair. While silent on the outside, the SUBPAC enables users to experience sound physically and to "feel" as well as hear the music. Totally portable, rechargeable and plug-and-play, the SUBPAC is designed to work with all kinds of music, gear, games, film and other media. Already used by thousands of music producers and sound designers as the new standard for monitoring and experiencing sound, SUBPAC has built a strong reputation in professional audio. Even so, Mike Cain, Business Development Manager at Tech Data for New Technologies, believes the potential is massive for new target markets: "SUBPAC is a truly revolutionary technology. By transferring low frequencies directly to your body, it effectively allows you to 'feel' sound. This creates a truly amazing experience. It stands out as a pioneer in next-generation wearable technology and while it was created with audio professionals in mind, the concept translates perfectly to gaming and virtual reality, providing much more immersive experiences. It transcends the consumer mainstream and is also making a huge impact within the deaf and hard-of-hearing community. This is a great signing for Tech Data and an important addition to our wearables portfolio and wider VR ecosystem. The potential is absolutely huge."

Commenting on behalf of SUBPAC, co-founder Todd Chernecki, stated: "we are delighted to be working with Tech Data to extend the reach and market potential of SUBPAC in the UK. Tech Data will help us expand into the various professional, entertainment and consumer segments in which SUBPAC can enhance user experiences and have a positive and beneficial impact. Tech Data has the in-depth market intelligence and a keen appreciation of how needs differ across diverse customer groups that will maximise SUBPAC's ability to reach its full potential." Cain said that retailers and resellers need only to look at the SUBPAC website to see the possibilities and potential. SUBPAC is already used by professional musicians and sound designers – on stage and in the recording studio – to enhance dance and streaming, for immersive film and VR, to help deaf children experience sound, and in many other scenarios.

Tech Data reaches further into fitness wearables market with Fitbit alliance

United Kingdom: broadliner Tech Data has been appointed as an official distributor for the full range of fitbit activity trackers and is looking to extend the reach of the popular wearables to new areas of the market, including the corporate and healthcare sectors. fitbit's innovative products are designed to inspire people to live a healthier and more active life. The company makes a wide range of fitness bands to suit all kinds of users and its full range will be available from Tech Data. fitbit’s software integrates onto laptops, tablets and smartphones and as well as meeting the growing demand for activity tracking and personal monitoring, the company is also targeting the corporate wellness market.

Paul Jacobs, Business Unit Director for CE and Accessories, said: "fitbit motivates people to reach their health and fitness goals by tracking their activity. Millions of consumers all over the world do that already using fitbit products and businesses are also using wearables to support and encourage employees in leading healthy lifestyles, so there is a tremendous amount of potential."

In the US, there are insurance firms that offer benefits including shopping vouchers for recording a certain number of steps per day on their fitbit, and other schemes that offer users frequent flyer points for every day they achieve a certain goal, such as 10,000 steps. One health insurer's scheme gives members a direct cash reward, paid into a flexible savings account, for completing a certain number of steps every day.

"The reach of wearables is being extended and the opportunities could be massive", Jacobs added. "We will be working closely with fitbit in partnership with ISVs and API integration specialists in this area to target reseller partners with ideas or specific opportunities they want to develop - we'd love to hear from them."

Olivier Claude, Senior Sales Director EMEA at fitbit, stated: "this agreement with Tech Data will enable us to address the massive potential we see for our products in the corporate wellness, healthcare and wider commercial sector. Tech Data has an excellent reputation for building and enabling new channels and the market knowledge and capabilities to help us develop our sales in new areas of the market."

Johnson appointed to key role as Tech Data invests to meet retail customer needs

United Kingdom: broadliner Tech Data has made a further investment in meeting the needs of its retailer customers by appointing Teresa Johnson to the post of Retail Account Director. Jenny Parkinson, who has joined Tech Data from New Dawn Innovations, steps into Johnson's previous post of Business Development Manager for Smart Home and Networking. In her new role, Johnson will be responsible for managing some of Tech Data's key retailer accounts and helping to develop the company's overall approach and strategy to consumer-facing partners. Jenny Parkinson arrives with more than three years of experience working in various positions in retail-focused distribution and becomes part of a growing team within Tech Data's Consumer Technology Group focused on opening new potential with ground-breaking technologies.

Ross Turner, Head of Retail Sales at Tech Data, said: "we're investing strongly to ensure that retail customers get the best possible experience and can make the most of the opportunities that new consumer technologies bring. These appointments demonstrate that commitment and I’m sure both Teresa and Jenny will do an exceptionally good job in supporting our partners. With Black Friday and the Christmas season fast approaching, this is a critical time for retailers and one in which meticulous forward-planning and co-ordinated efforts make all the difference. These new appointments add further support for our retail customers and will help to ensure Tech Data can help them in making the most of the many opportunities that lie ahead."

Commenting on her new post, Teresa Johnson stated: "I'm really looking forward to working closely with the account teams and ensuring that our retail customers can make the very best use of the specialist services we can offer them as a distributor. It is exciting to be part of such a strong and fast-growing part of Tech Data's business."

Tech Data lands Propel as first major drone vendor signing

United Kingdom: broadliner Tech Data has signed a distribution agreement with Propel, a developer of consumer drones and remote-control helicopters and the company responsible for the exciting new Star Wars drones, which promise to amongst the best-selling toys this Christmas season. Propel range includes some of the best-selling devices on the market and with Tech Data's extensive reach and unrivalled stock-holding and logistics, the two companies hope their partnership will provide optimum availability and enable retail partners to maximise their opportunities in this rapidly growing sector of the market. Propel is already a renowned name and the company picked up Disney's Most Innovative Product 2016 award for its Star Wars drones. A whole new series of models are being added to this family ahead of the release of The Last Jedi (also known as Star Wars: Episode VIII – The Last Jedi), which is scheduled 15 December 2017.

The partnership is Tech Data's first with a major drone manufacturer and sends a clear message to the market, said Matt Child, Managing Director of the Tech Data Consumer Technology Group (CTG). "Tech Data is committed to developing its consumer technology business and supporting retailers in driving sales. Obviously, there is huge potential with drones and this agreement with Propel sets a marker for where we want to be in the market – making the very best products available and helping both our retailer customers and our vendor partners to maximise the potential."

Darren Matloff, CEO of Propel, stated: "Tech Data's consistent success in delivering products to the marketplace will ensure that delighted customers will be able to pilot their favourite Star Wars ships at speeds of over 35 mph and engage friends and family in multiplayer battles. Each drone is intricately detailed, hand-painted to model-quality finish, certified, numbered and packaged in a collectible display box that has to be experienced to fully appreciate. We are excited to partner with Tech Data on the launch of the new Star Wars drones who have been heavily involved in getting these products to market and has shown their versatility and capabilities when it comes to supporting the consumer channel."

Recent additions

Our directory is updated daily through information sent by vendors and distributors. Here are the latest updates :
Luckystar Computers (I) Pvt Ltd
India - Specialist
Netsafe Solutions Hravtska d.o.o.
Croatia - VAD
Netsafe Solutions Bulgaria e.o.o.d.
Bulgaria - VAD
Netsafe Solutions Srl
Romania - VAD
Arrow ECS Slovakia s r.o.
Slovakia - VAD
Share Distribuzione Srl
Italy - VAD
Ignition Technology Sub-Saharan Africa
South Africa - VAD
Ignition Technology ME
United Arab Emirates - VAD
Ignition Technology France
France - VAD
Kosmotech (KSM YuA TOV)
Ukraine - Specialist


Tech Data Endpoint Solutions UK Ltd

Tech Data Endpoint Solutions UK Ltd
Redwood 2 - Crockford Lane
Chineham Park - Redwood
RG24 8WQ Basingstoke
United Kingdom
Phone : +44-1256788000
Fax : +44-8718804335
Website : http://www.techdata.co.uk


Vice-president : Mr Andy Gass
Vice-president : Mr David Watts
Vice-president : Mr Stephen Nolan
Vice-president : Mr Andy Gass
General manager : Mr David Watts
General manager : Mr James Reed
CFO : Mr Phil James
Sales director : Mr Gary Withington
Sales director : Mr Jordan Lisle
Marketing director : Mrs Hannah Harris
Marketing director : Mr Mark Glasspool
Marketing director : Mr Andy Dow
Sales manager : Mr Martin Boyce
Sales manager : Mr Andrew Brown
Sales manager : Mr David Nelson
Division director or manager : Mr Darren Sainsbury
Division director or manager : Mr Chris Bates
Division director or manager : Mr Colin Shepherd
Division director or manager : Mr Paul Jacobs
Division director or manager : Mr James Reed
Communication director or manager : Mrs Kirsty Prigmore
Market manager : Mr Dwayne Earl
Market manager : Mrs Emma Haines
Market manager : Mr Steve Vear
Market manager : Mrs Destiny Keys
Market manager : Mr James Turner
Market manager : Mr Eddie Fogg
Market manager : Mrs Cathi Low
Market manager : Mr Mark Stewart
Corporate account manager : Mrs Theresa Johnson
Corporate account manager : Mrs Jenny Parkinson
Market manager : Mr Tom Schubert


Creation year : 1983
Company registration number : 01691472
VAT number : GB 385 5242 35
Annual turnover
2019 : 2 723,99 M€
2018 : 2 865,75 M€
2017 : 2 873,28 M€
2016 : 2 852,24 M€
2015 : 2 690,37 M€
Active resellers : 9500
Indirect turnover : 100%
National/regional/export split : 100/0/0
Main brands : Apple, HP Inc., Samsung, Sony, Western Digital
Clients : Apple Premium Resellers, assemblers, bookstores, broadline e-commerce, broadliner, broker, buying groups, consumer electronics, dealers, department stores, hypermarkets, independent retailers, ISV, software developers and editors, IT consulting, system integrators and VARs, marketplaces, OEM and industrials, phone shops, service providers, specialist, specialized and corporate resellers, stationers and office supplies, telecom operators, trader, xSP
Employees : 1134 people


Recent additions

Our directory is updated daily through information sent by vendors and distributors. Here are the latest updates :
Luckystar Computers (I) Pvt Ltd -  India - Specialist
Netsafe Solutions Hravtska d.o.o. -  Croatia - VAD
Netsafe Solutions Bulgaria e.o.o.d. -  Bulgaria - VAD
Netsafe Solutions Srl -  Romania - VAD
Arrow ECS Slovakia s r.o. -  Slovakia - VAD
Share Distribuzione Srl -  Italy - VAD
Ignition Technology Sub-Saharan Africa -  South Africa - VAD
Ignition Technology ME -  United Arab Emirates - VAD
Ignition Technology France -  France - VAD
Kosmotech (KSM YuA TOV) -  Ukraine - Specialist

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