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Westcoast and HP Offer Customisation for Education

United Kingdom: broadliner Westcoast has teamed up with HP to launch an exclusive customised-to-order (CTO) initiative for education-focused channel partners. Created by Westcoast, the HP for Education (HPFE) configuration tool enables resellers, or their end-user schools, colleges and universities, to design and build their own bespoke HP desktop PCs - and then receive delivery within 48 hours of their order. Paul Hamilton, Client Director Westcoast, said: "this initiative represents a brilliant market opportunity for our partners and it brings the long-awaited benefit of immediacy to educational institutions. We've designed the HPFE tool so that it can be easily integrated into the websites or e-commerce platforms of our partners. They can rebrand the tool or add their own services into the mix. It's a comprehensive, versatile offering that benefits partners, educators and learners."

Neil Sawyer, Channel Director of HP UKI, said: "this CTO initiative empowers schools, colleges and universities to request specific computing requirements at a speed and scale not previously possible. Now, these kind of end customers can get the same experience as large corporations. It's an important project for HP. We wanted to partner with Westcoast because it has a superb track record in creating and hosting highly robust and proficient configuration tools."

Initially, the CTO tool can be used to configure desktop PC systems but Westcoast and HP are planning to add laptops and other products in the short term. The scheme will also be extended to alternative vertical markets to so that a broader spectrum of customers can experience the same levels of customisation.

Westcoast scores hat-trick with gaming giants MSI, Gigabyte, and SteelSeries

United Kingdom: broadliner Westcoast has signed distribution deals with three of the world's leading players in the gaming market; MSI, Gigabyte and SteelSeries. Gaming laptop manufacturers MSI and Gigabyte and peripherals expert SteelSeries have selected Westcoast as their preferred distribution partner for the UK market, further strengthening the company’s standing in the gaming sector. Attracted by Westcoast's proven track record, reputation and retail contacts in the computing and gaming sectors, the three brands are each looking to expand their retail footprint with all major players in the channel. All three brands will benefit from Westcoast's established and efficient supply chain model that already has the trust of several leading global technology brands including Apple, HP Inc., HTC, Lenovo, Microsoft and Samsung.

Carl Oxley, Westcoast Retail MD, commented: "we are delighted to have been recognised as one of the leading UK gaming distributors by MSI, Gigabyte and Steel Series. The gaming market is growing rapidly with more interest than ever and it is exciting to partner with three of the most innovative and popular manufacturers."

Neil Reid, MSI Channel Sales Manager, commented: "our latest range of gaming laptops are thinner, lighter and more powerful than ever, making them an increasingly popular option in comparison to a desktop gaming rig. We believe establishing a partnership with a true specialist in the field such as Westcoast Retail will help us match and take advantage of this increased demand."

Steve Clark, Gigabyte UK Country Manager, said: "we are very excited about adding Westcoast to our distribution network and have worked hard to bring this partnership together. We believe both of our Gaming Notebook brands, Gigabyte and AORUS, will appeal to re-sellers of all shapes and sizes within Westcoast’s extensive customer base."Finally, Richard Fenner, SteelSeries UK National Account Manager, added: "we are seeing dramatic growth in our SteelSeries Portfolio and have decided to work with Westcoast Retail as we are confident that the scale and efficiency of its operation will support and increase our growth." The three new deals follow Westcoast's recently announced distribution partnership with HTC's Vive virtual reality platform, further enhancing the company's reputation in the booming gaming sector whilst complementing its existing roster of leading global technology brands.

Westcoast signs distribution deal with LG

Broadliner Westcoast and LG Electronics Mobile have agreed a non-exclusive distribution agreement to sell LG mobile devices within Ireland and the United Kingdom. The deal adds to Westcoast's expanding portfolio of leading mobile vendors and will focus on sales of the LG Mobile Android powered handset and smartwatch range. LG is a brand well known to consumers and business customers for both quality and outstanding technology. With Westcoast’s expertise in mobile solutions it aims to offer LG the breadth it deserves across all of its markets.

Alex Tatham, Managing Director Westcoast, said: "this strengthens Westcoast’s ability to compete for the ever-changing handset market in both the retail and business space. The absolute commitment shown by the LG team is a distinct driver for our enthusiasm for the brand. We look forward to successfully building the LG business together."

Andy Coughlin, LG Business Leader Mobile - Northern Europe, said: "after a thorough review of our open market strategy, we are delighted to report Westcoast will be partnering with us to supply mobile devices and smartwatches to the UK and Ireland market. Westcoast has a fine pedigree in mobile distribution and we are certain the focus and professionalism they offer will lead to an exciting partnership enabling us to better communicate our value proposition to the market." To mark the launch of this new partnership Westcoast will be offering a free LG Rolly keyboard with purchases of the LG G6.

Microsoft picks four distributors following software review

United Kingdom: Microsoft has appointed four distributors to handle local software distribution after completing a review process. According to multiple sources, four of the previous five distributors - Exertis, Ingram Micro, Tech Data and Westcoast - have been successful, with Entatech, which went out of business last month, dropping out. Microsoft asked the five incumbent distributors to rebid for the business in March, with potential new suitors VIP and Centerprises' distributor brand Ci Distribution understood to have been invited to bid.

Exertis and Westcoast both confirmed that they have been successful in three of the four segments available, while Tech Data and Ingram Micro could not be reached for comment. A large chunk of the software that Microsoft puts through distribution was up for grabs, broken into four categories: full packaged products (FPP); OEM Windows; OEM Server; and electronic software delivery (ESD) products. Mark Reynolds, commercial director at Exertis, said the distributor had been awarded all three of the segments it had bid for - retaining FFP and OEM Server while adding OEM Windows to its portfolio. "Microsoft are one of our biggest partners and we're always going to go for everything we can get in these tenders", he said. "We're delighted to have retained [what we already had], and also add on an extra exhibit as well, which is the Windows OEM piece. We're thrilled to continue in the same vein, and gain some extra business as well."

Westcoast managing director Alex Tatham said Westcoast has successfully retained its place across FPP, OEM Server, and ESD, having bid for all four segments. "Westcoast are utterly delighted to be successful and to be Microsoft's largest distributor in the UK", he said (source: Channelweb United Kingdom).

ALSO continues international expansion of cloud marketplace platform

Swiss broadliner ALSO and Intcomex have signed a strategic partnership to bring a wide range of local and global vertical-focused cloud services to SMB and Enterprise customers in Latin America in 2017. Both companies are joining forces to make the ALSO Cloud Marketplace Platform as a Service (PaaS) available to more than 50,000 Intcomexs' channel partners in 14 countries in Latin America and the Caribbean, with plans to expand further in the region. ALSO enables Intcomex to expand their Software as a Service (SaaS) catalogue to their customers. Spearheaded by Microsoft Cloud Solution Provider program (CSP), the platform assists local vertical-focused ISVs to expand towards channels.

"We generate additional growth opportunities through strategic partnerships like the one with Intcomex in new, dynamic regions. Combined with our strong presence in Europe and our partnerships in the UK and Ireland, the Middle-East and Southeast Asia, through the partnership with Intcomex the ALSO Cloud Marketplace platform is now reaching nearly 50 countries globally", said Gustavo Möller-Hergt, CEO of ALSO Holding AG. "Intcomex is a frontrunner of cloud services in its region, driving this paradigm change of the market. We are serving a fast-growing network of partners, including ISVs, hosters and managed service providers. The strategic partnership with ALSO will enable us to expand our SaaS portfolio further and to focus on an exceptional customer experience together", said Michael Shalom, Group Managing Director of Intcomex.

In October 2016, ALSO agreed on a strategic partnership with Innovix Distribution to make the ALSO Cloud Marketplace available to 5,500 of Innovix' channel partners starting in Singapore, Malaysia and Hong Kong, with plans to expand further in the region. Earlier in June the same year, ALSO signed a strategic partnership with Logicom to provide the marketplace platform to more than 10,000 Logicom partners in 13 countries in Southern Europe and the Middle East, with plans to expand further in the region. In December 2015, ALSO and Westcoast agreed on a strategic cooperation to bring the ALSO Cloud Marketplace platform to Westcoast customers in Ireland and the United Kingdom.

Recent additions

Our directory is updated daily through information sent by vendors and distributors. Here are the latest updates :
Luckystar Computers (I) Pvt Ltd
India - Specialist
Netsafe Solutions Hravtska d.o.o.
Croatia - VAD
Netsafe Solutions Bulgaria e.o.o.d.
Bulgaria - VAD
Netsafe Solutions Srl
Romania - VAD
Arrow ECS Slovakia s r.o.
Slovakia - VAD
Share Distribuzione Srl
Italy - VAD
Ignition Technology Sub-Saharan Africa
South Africa - VAD
Ignition Technology ME
United Arab Emirates - VAD
Ignition Technology France
France - VAD
Kosmotech (KSM YuA TOV)
Ukraine - Specialist


Westcoast Ltd

Westcoast Ltd
Arrowhead Park
Arrowhead Road - Theale
RG7 4AH Reading
United Kingdom
Phone : +44-1189126000
Fax : +44-1189126200
Website : http://www.westcoast.co.uk


General manager : Mr Alex Tatham
General manager : Mr Duncan Forsyth
General manager : Mr Alan Hunt
CFO : Mr Sunil Madhani
Sales director : Mrs Ashley Watts
Sales director : Mr Paul Harman
Marketing director : Mr Lee Prior
Marketing director : Mrs Jess Tyley
Marketing director : Mrs Lucy Weedon
Sales manager : Mr Phil Bell
Division director or manager : Mr Paul Harman
Division director or manager : Mr Paul Hamilton
Division director or manager : Mr Mark Davies
Division director or manager : Mr Neil Baker
Division director or manager : Mr Carl Oxley
Division director or manager : Mr Craig Waters
Human resources manager : Mrs Sarah Clarke
Market manager : Mr Nick Amer
Product manager : Mr Josh Butler
Corporate account manager : Mr Matt Pasco
Corporate account manager : Mr René Roks


Creation year : 1984
Company registration number : 01816587
VAT number : GB 569 9765 54
Annual turnover
2020 : 3 241,50 M€
2019 : 2 584,40 M€
2018 : 2 288,28 M€
2017 : 2 138,47 M€
2016 : 2 010,66 M€
Active resellers : 5000
Indirect turnover : 100%
National/regional/export split : 87/0/13
Main brands : Apple, HP Inc., Microsoft, Samsung, Toshiba
Clients : Apple Premium Resellers, assemblers, broadline e-commerce, broadliner, buying groups, consumer electronics, dealers, department stores, hypermarkets, independent retailers, IT consulting, system integrators and VARs, marketplaces, service providers, specialist, specialized and corporate resellers, stationers and office supplies
Employees : 760 people


Recent additions

Our directory is updated daily through information sent by vendors and distributors. Here are the latest updates :
Luckystar Computers (I) Pvt Ltd -  India - Specialist
Netsafe Solutions Hravtska d.o.o. -  Croatia - VAD
Netsafe Solutions Bulgaria e.o.o.d. -  Bulgaria - VAD
Netsafe Solutions Srl -  Romania - VAD
Arrow ECS Slovakia s r.o. -  Slovakia - VAD
Share Distribuzione Srl -  Italy - VAD
Ignition Technology Sub-Saharan Africa -  South Africa - VAD
Ignition Technology ME -  United Arab Emirates - VAD
Ignition Technology France -  France - VAD
Kosmotech (KSM YuA TOV) -  Ukraine - Specialist

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